{"id":11028,"date":"2024-06-13T10:06:50","date_gmt":"2024-06-13T09:06:50","guid":{"rendered":"https:\/\/goals.nl\/?page_id=11028"},"modified":"2025-02-27T11:38:14","modified_gmt":"2025-02-27T10:38:14","slug":"whitepapers","status":"publish","type":"page","link":"https:\/\/goals.nl\/en\/whitepapers\/","title":{"rendered":"Whitepapers"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"11028\" class=\"elementor elementor-11028\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dff734b e-flex e-con-boxed e-con e-parent\" data-id=\"dff734b\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-703e414 elementor-widget elementor-widget-heading\" data-id=\"703e414\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Whitepapers: Our knowledge,<br>\ntailored just for you.<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f6c5103 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"f6c5103\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>We love sharing our knowledge with you. In our white papers, we tell you everything you need to know about setting up the best employer brand for your organisation.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3dac7b1 e-flex e-con-boxed e-con e-parent\" data-id=\"3dac7b1\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-269221d elementor-widget elementor-widget-jet-listing-grid\" data-id=\"269221d\" data-element_type=\"widget\" data-settings=\"{&quot;columns&quot;:3,&quot;columns_tablet&quot;:&quot;2&quot;,&quot;columns_mobile&quot;:&quot;1&quot;}\" data-widget_type=\"jet-listing-grid.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"jet-listing-grid jet-listing\"><div class=\"jet-listing-grid__items grid-col-desk-3 grid-col-tablet-2 grid-col-mobile-1 jet-listing-grid--11083 jet-equal-columns__wrapper\" data-queried-id=\"11028|WP_Post\" data-nav=\"{&quot;enabled&quot;:false,&quot;type&quot;:null,&quot;more_el&quot;:null,&quot;query&quot;:[],&quot;widget_settings&quot;:{&quot;lisitng_id&quot;:11083,&quot;posts_num&quot;:6,&quot;columns&quot;:3,&quot;columns_tablet&quot;:2,&quot;columns_mobile&quot;:1,&quot;is_archive_template&quot;:&quot;&quot;,&quot;post_status&quot;:[&quot;publish&quot;],&quot;use_random_posts_num&quot;:&quot;&quot;,&quot;max_posts_num&quot;:9,&quot;not_found_message&quot;:&quot;No data was found&quot;,&quot;is_masonry&quot;:false,&quot;equal_columns_height&quot;:&quot;yes&quot;,&quot;use_load_more&quot;:&quot;&quot;,&quot;load_more_id&quot;:&quot;&quot;,&quot;load_more_type&quot;:&quot;click&quot;,&quot;load_more_offset&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;use_custom_post_types&quot;:&quot;&quot;,&quot;custom_post_types&quot;:[],&quot;hide_widget_if&quot;:&quot;&quot;,&quot;carousel_enabled&quot;:&quot;&quot;,&quot;slides_to_scroll&quot;:&quot;1&quot;,&quot;arrows&quot;:&quot;true&quot;,&quot;arrow_icon&quot;:&quot;fa fa-angle-left&quot;,&quot;dots&quot;:&quot;&quot;,&quot;autoplay&quot;:&quot;true&quot;,&quot;pause_on_hover&quot;:&quot;true&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;true&quot;,&quot;center_mode&quot;:&quot;&quot;,&quot;effect&quot;:&quot;slide&quot;,&quot;speed&quot;:500,&quot;inject_alternative_items&quot;:&quot;&quot;,&quot;injection_items&quot;:[],&quot;scroll_slider_enabled&quot;:&quot;&quot;,&quot;scroll_slider_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;],&quot;custom_query&quot;:false,&quot;custom_query_id&quot;:&quot;&quot;,&quot;_element_id&quot;:&quot;&quot;}}\" data-page=\"1\" data-pages=\"1\" data-listing-source=\"posts\" data-listing-id=\"11083\" data-query-id=\"\"><div class=\"jet-listing-grid__item jet-listing-dynamic-post-13244 jet-equal-columns\" data-post-id=\"13244\" >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"11083\" class=\"elementor elementor-11083\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8567827 e-flex e-con-boxed e-con e-parent\" data-id=\"8567827\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-8528dac e-flex e-con-boxed e-con e-child\" data-id=\"8528dac\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bfa8ff0 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"bfa8ff0\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"26\" height=\"21\" viewbox=\"0 0 26 21\" fill=\"none\"><g opacity=\"0.7\"><path d=\"M19.539 10.1961C19.539 10.1663 19.539 10.1402 19.539 10.1104C19.5406 10.0818 19.5406 10.0532 19.539 10.0247C19.539 9.98 19.539 9.9353 19.539 9.8906C19.539 9.8459 19.539 9.73786 19.5142 9.65964C19.5142 9.65964 19.5142 9.63356 19.5142 9.62238C19.4023 8.85661 19.0331 8.15813 18.4733 7.65322C17.9134 7.14831 17.1999 6.8703 16.4618 6.86946C16.2228 6.87007 15.9847 6.89881 15.7519 6.95514H15.7235L11.8689 8.01682C11.0674 8.24512 10.2495 8.40459 9.42339 8.49365C7.85097 8.67482 6.26009 8.5421 4.73469 8.1025C3.6401 7.79113 2.61808 7.2472 1.73193 6.50439C1.73193 6.50439 2.55183 11.2466 6.92819 12.3641C8.31315 12.6885 9.74922 12.6885 11.1342 12.3641C11.6701 12.2524 13.7181 11.6601 13.7181 11.6601C13.7708 11.7666 13.8314 11.8688 13.8991 11.9655C13.9275 12.0102 13.9595 12.0549 13.9914 12.0959C14.0335 12.1542 14.0786 12.2102 14.1263 12.2635C14.1618 12.3082 14.1973 12.353 14.2363 12.3939C14.3124 12.4758 14.393 12.5529 14.4777 12.6249L14.6019 12.7217C14.6658 12.7702 14.7297 12.8186 14.7936 12.8596L14.8752 12.9192L14.9426 12.9564L15.003 12.9862C15.0775 13.0272 15.1485 13.0682 15.223 13.1017H15.2479C15.7097 13.3046 16.2116 13.3864 16.7102 13.3401C18.2293 13.2395 19.429 12.2784 19.5142 10.3339C19.5213 10.2892 19.5213 10.2445 19.539 10.1961Z\" fill=\"#E30524\"><\/path><path d=\"M21.2961 1.49008C20.2148 0.821065 19.0177 0.38375 17.7742 0.203433C16.5308 0.0231164 15.2656 0.103377 14.0519 0.439573L10.1476 1.51243C9.26515 1.75629 8.36349 1.91588 7.45365 1.98925C2.68331 2.36177 0 0 0 0C0.185051 0.870381 0.50138 1.70415 0.93703 2.4698C1.96989 4.3324 4.07111 6.46321 8.17416 6.04227C9.04861 5.94608 9.91252 5.76399 10.7545 5.49839L15.0138 4.3175C15.925 4.06631 16.8811 4.055 17.7975 4.28457C18.7138 4.51414 19.562 4.9775 20.2668 5.63355C20.9717 6.2896 21.5114 7.11807 21.8381 8.04548C22.1648 8.97288 22.2683 9.97057 22.1396 10.9501C22.0109 11.9295 21.6539 12.8606 21.1002 13.6605C20.5465 14.4605 19.8133 15.1047 18.9656 15.536C18.1178 15.9673 17.1818 16.1724 16.2405 16.1331C15.2991 16.0938 14.3816 15.8112 13.5692 15.3106C13.2648 15.1237 12.9772 14.9079 12.7102 14.6661C11.1845 15.0154 9.613 15.0872 8.06413 14.8784C8.7633 16.2376 9.75257 17.4085 10.9546 18.2997C12.1566 19.1909 13.5387 19.7781 14.9929 20.0156C16.4471 20.253 17.9339 20.1341 19.337 19.6682C20.7401 19.2023 22.0215 18.4021 23.081 17.3301C24.1405 16.2581 24.9494 14.9433 25.4443 13.4887C25.9392 12.0341 26.1068 10.4791 25.934 8.94519C25.7611 7.4113 25.2525 5.94017 24.448 4.64686C23.6434 3.35355 22.5647 2.27313 21.2961 1.49008Z\" fill=\"#E30524\"><\/path><\/g><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cd69471 elementor-widget elementor-widget-heading\" data-id=\"cd69471\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Recruit 4x more candidates by activating latent jobseekers<\/p>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-282ffd3 elementor-widget elementor-widget-text-editor\" data-id=\"282ffd3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tWhy keep fishing in the same small pond of active job seekers. While almost half of all potential candidates are not actively looking at all, but are open to something better.\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2a9afc3 elementor-widget elementor-widget-button\" data-id=\"2a9afc3\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/goals.nl\/en\/whitepapers\/latent_jobseekers\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-download\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Download<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-13130 jet-equal-columns\" data-post-id=\"13130\" >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"11083\" class=\"elementor elementor-11083\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8567827 e-flex e-con-boxed e-con e-parent\" data-id=\"8567827\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-8528dac e-flex e-con-boxed e-con e-child\" data-id=\"8528dac\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bfa8ff0 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"bfa8ff0\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"26\" height=\"21\" viewbox=\"0 0 26 21\" fill=\"none\"><g opacity=\"0.7\"><path d=\"M19.539 10.1961C19.539 10.1663 19.539 10.1402 19.539 10.1104C19.5406 10.0818 19.5406 10.0532 19.539 10.0247C19.539 9.98 19.539 9.9353 19.539 9.8906C19.539 9.8459 19.539 9.73786 19.5142 9.65964C19.5142 9.65964 19.5142 9.63356 19.5142 9.62238C19.4023 8.85661 19.0331 8.15813 18.4733 7.65322C17.9134 7.14831 17.1999 6.8703 16.4618 6.86946C16.2228 6.87007 15.9847 6.89881 15.7519 6.95514H15.7235L11.8689 8.01682C11.0674 8.24512 10.2495 8.40459 9.42339 8.49365C7.85097 8.67482 6.26009 8.5421 4.73469 8.1025C3.6401 7.79113 2.61808 7.2472 1.73193 6.50439C1.73193 6.50439 2.55183 11.2466 6.92819 12.3641C8.31315 12.6885 9.74922 12.6885 11.1342 12.3641C11.6701 12.2524 13.7181 11.6601 13.7181 11.6601C13.7708 11.7666 13.8314 11.8688 13.8991 11.9655C13.9275 12.0102 13.9595 12.0549 13.9914 12.0959C14.0335 12.1542 14.0786 12.2102 14.1263 12.2635C14.1618 12.3082 14.1973 12.353 14.2363 12.3939C14.3124 12.4758 14.393 12.5529 14.4777 12.6249L14.6019 12.7217C14.6658 12.7702 14.7297 12.8186 14.7936 12.8596L14.8752 12.9192L14.9426 12.9564L15.003 12.9862C15.0775 13.0272 15.1485 13.0682 15.223 13.1017H15.2479C15.7097 13.3046 16.2116 13.3864 16.7102 13.3401C18.2293 13.2395 19.429 12.2784 19.5142 10.3339C19.5213 10.2892 19.5213 10.2445 19.539 10.1961Z\" fill=\"#E30524\"><\/path><path d=\"M21.2961 1.49008C20.2148 0.821065 19.0177 0.38375 17.7742 0.203433C16.5308 0.0231164 15.2656 0.103377 14.0519 0.439573L10.1476 1.51243C9.26515 1.75629 8.36349 1.91588 7.45365 1.98925C2.68331 2.36177 0 0 0 0C0.185051 0.870381 0.50138 1.70415 0.93703 2.4698C1.96989 4.3324 4.07111 6.46321 8.17416 6.04227C9.04861 5.94608 9.91252 5.76399 10.7545 5.49839L15.0138 4.3175C15.925 4.06631 16.8811 4.055 17.7975 4.28457C18.7138 4.51414 19.562 4.9775 20.2668 5.63355C20.9717 6.2896 21.5114 7.11807 21.8381 8.04548C22.1648 8.97288 22.2683 9.97057 22.1396 10.9501C22.0109 11.9295 21.6539 12.8606 21.1002 13.6605C20.5465 14.4605 19.8133 15.1047 18.9656 15.536C18.1178 15.9673 17.1818 16.1724 16.2405 16.1331C15.2991 16.0938 14.3816 15.8112 13.5692 15.3106C13.2648 15.1237 12.9772 14.9079 12.7102 14.6661C11.1845 15.0154 9.613 15.0872 8.06413 14.8784C8.7633 16.2376 9.75257 17.4085 10.9546 18.2997C12.1566 19.1909 13.5387 19.7781 14.9929 20.0156C16.4471 20.253 17.9339 20.1341 19.337 19.6682C20.7401 19.2023 22.0215 18.4021 23.081 17.3301C24.1405 16.2581 24.9494 14.9433 25.4443 13.4887C25.9392 12.0341 26.1068 10.4791 25.934 8.94519C25.7611 7.4113 25.2525 5.94017 24.448 4.64686C23.6434 3.35355 22.5647 2.27313 21.2961 1.49008Z\" fill=\"#E30524\"><\/path><\/g><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cd69471 elementor-widget elementor-widget-heading\" data-id=\"cd69471\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<p class=\"elementor-heading-title elementor-size-default\">3 strategies for the future of your employer brand<\/p>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-282ffd3 elementor-widget elementor-widget-text-editor\" data-id=\"282ffd3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tDiscover the dominant future scenario for your organisation and what role the Employer Brand can play in it.\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2a9afc3 elementor-widget elementor-widget-button\" data-id=\"2a9afc3\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/goals.nl\/en\/whitepapers\/future-scenario\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-download\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Download<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-11967 jet-equal-columns\" data-post-id=\"11967\" >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"11083\" class=\"elementor elementor-11083\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8567827 e-flex e-con-boxed e-con e-parent\" data-id=\"8567827\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-8528dac e-flex e-con-boxed e-con e-child\" data-id=\"8528dac\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bfa8ff0 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"bfa8ff0\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"26\" height=\"21\" viewbox=\"0 0 26 21\" fill=\"none\"><g opacity=\"0.7\"><path d=\"M19.539 10.1961C19.539 10.1663 19.539 10.1402 19.539 10.1104C19.5406 10.0818 19.5406 10.0532 19.539 10.0247C19.539 9.98 19.539 9.9353 19.539 9.8906C19.539 9.8459 19.539 9.73786 19.5142 9.65964C19.5142 9.65964 19.5142 9.63356 19.5142 9.62238C19.4023 8.85661 19.0331 8.15813 18.4733 7.65322C17.9134 7.14831 17.1999 6.8703 16.4618 6.86946C16.2228 6.87007 15.9847 6.89881 15.7519 6.95514H15.7235L11.8689 8.01682C11.0674 8.24512 10.2495 8.40459 9.42339 8.49365C7.85097 8.67482 6.26009 8.5421 4.73469 8.1025C3.6401 7.79113 2.61808 7.2472 1.73193 6.50439C1.73193 6.50439 2.55183 11.2466 6.92819 12.3641C8.31315 12.6885 9.74922 12.6885 11.1342 12.3641C11.6701 12.2524 13.7181 11.6601 13.7181 11.6601C13.7708 11.7666 13.8314 11.8688 13.8991 11.9655C13.9275 12.0102 13.9595 12.0549 13.9914 12.0959C14.0335 12.1542 14.0786 12.2102 14.1263 12.2635C14.1618 12.3082 14.1973 12.353 14.2363 12.3939C14.3124 12.4758 14.393 12.5529 14.4777 12.6249L14.6019 12.7217C14.6658 12.7702 14.7297 12.8186 14.7936 12.8596L14.8752 12.9192L14.9426 12.9564L15.003 12.9862C15.0775 13.0272 15.1485 13.0682 15.223 13.1017H15.2479C15.7097 13.3046 16.2116 13.3864 16.7102 13.3401C18.2293 13.2395 19.429 12.2784 19.5142 10.3339C19.5213 10.2892 19.5213 10.2445 19.539 10.1961Z\" fill=\"#E30524\"><\/path><path d=\"M21.2961 1.49008C20.2148 0.821065 19.0177 0.38375 17.7742 0.203433C16.5308 0.0231164 15.2656 0.103377 14.0519 0.439573L10.1476 1.51243C9.26515 1.75629 8.36349 1.91588 7.45365 1.98925C2.68331 2.36177 0 0 0 0C0.185051 0.870381 0.50138 1.70415 0.93703 2.4698C1.96989 4.3324 4.07111 6.46321 8.17416 6.04227C9.04861 5.94608 9.91252 5.76399 10.7545 5.49839L15.0138 4.3175C15.925 4.06631 16.8811 4.055 17.7975 4.28457C18.7138 4.51414 19.562 4.9775 20.2668 5.63355C20.9717 6.2896 21.5114 7.11807 21.8381 8.04548C22.1648 8.97288 22.2683 9.97057 22.1396 10.9501C22.0109 11.9295 21.6539 12.8606 21.1002 13.6605C20.5465 14.4605 19.8133 15.1047 18.9656 15.536C18.1178 15.9673 17.1818 16.1724 16.2405 16.1331C15.2991 16.0938 14.3816 15.8112 13.5692 15.3106C13.2648 15.1237 12.9772 14.9079 12.7102 14.6661C11.1845 15.0154 9.613 15.0872 8.06413 14.8784C8.7633 16.2376 9.75257 17.4085 10.9546 18.2997C12.1566 19.1909 13.5387 19.7781 14.9929 20.0156C16.4471 20.253 17.9339 20.1341 19.337 19.6682C20.7401 19.2023 22.0215 18.4021 23.081 17.3301C24.1405 16.2581 24.9494 14.9433 25.4443 13.4887C25.9392 12.0341 26.1068 10.4791 25.934 8.94519C25.7611 7.4113 25.2525 5.94017 24.448 4.64686C23.6434 3.35355 22.5647 2.27313 21.2961 1.49008Z\" fill=\"#E30524\"><\/path><\/g><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cd69471 elementor-widget elementor-widget-heading\" data-id=\"cd69471\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Quick start guide to a distinctive candidate and employee journey<\/p>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-282ffd3 elementor-widget elementor-widget-text-editor\" data-id=\"282ffd3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tHow do you realise a WOW effect in your organisation's candidate and employee journey? Start with these building blocks and get inspired.\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2a9afc3 elementor-widget elementor-widget-button\" data-id=\"2a9afc3\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/goals.nl\/en\/whitepapers\/whitepaper-distinctive-candidate-and-employee-journey\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-download\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Download<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><div class=\"jet-listing-grid__item jet-listing-dynamic-post-11039 jet-equal-columns\" data-post-id=\"11039\" >\t\t<div data-elementor-type=\"jet-listing-items\" data-elementor-id=\"11083\" class=\"elementor elementor-11083\" data-elementor-post-type=\"jet-engine\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8567827 e-flex e-con-boxed e-con e-parent\" data-id=\"8567827\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-8528dac e-flex e-con-boxed e-con e-child\" data-id=\"8528dac\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bfa8ff0 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"bfa8ff0\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"26\" height=\"21\" viewbox=\"0 0 26 21\" fill=\"none\"><g opacity=\"0.7\"><path d=\"M19.539 10.1961C19.539 10.1663 19.539 10.1402 19.539 10.1104C19.5406 10.0818 19.5406 10.0532 19.539 10.0247C19.539 9.98 19.539 9.9353 19.539 9.8906C19.539 9.8459 19.539 9.73786 19.5142 9.65964C19.5142 9.65964 19.5142 9.63356 19.5142 9.62238C19.4023 8.85661 19.0331 8.15813 18.4733 7.65322C17.9134 7.14831 17.1999 6.8703 16.4618 6.86946C16.2228 6.87007 15.9847 6.89881 15.7519 6.95514H15.7235L11.8689 8.01682C11.0674 8.24512 10.2495 8.40459 9.42339 8.49365C7.85097 8.67482 6.26009 8.5421 4.73469 8.1025C3.6401 7.79113 2.61808 7.2472 1.73193 6.50439C1.73193 6.50439 2.55183 11.2466 6.92819 12.3641C8.31315 12.6885 9.74922 12.6885 11.1342 12.3641C11.6701 12.2524 13.7181 11.6601 13.7181 11.6601C13.7708 11.7666 13.8314 11.8688 13.8991 11.9655C13.9275 12.0102 13.9595 12.0549 13.9914 12.0959C14.0335 12.1542 14.0786 12.2102 14.1263 12.2635C14.1618 12.3082 14.1973 12.353 14.2363 12.3939C14.3124 12.4758 14.393 12.5529 14.4777 12.6249L14.6019 12.7217C14.6658 12.7702 14.7297 12.8186 14.7936 12.8596L14.8752 12.9192L14.9426 12.9564L15.003 12.9862C15.0775 13.0272 15.1485 13.0682 15.223 13.1017H15.2479C15.7097 13.3046 16.2116 13.3864 16.7102 13.3401C18.2293 13.2395 19.429 12.2784 19.5142 10.3339C19.5213 10.2892 19.5213 10.2445 19.539 10.1961Z\" fill=\"#E30524\"><\/path><path d=\"M21.2961 1.49008C20.2148 0.821065 19.0177 0.38375 17.7742 0.203433C16.5308 0.0231164 15.2656 0.103377 14.0519 0.439573L10.1476 1.51243C9.26515 1.75629 8.36349 1.91588 7.45365 1.98925C2.68331 2.36177 0 0 0 0C0.185051 0.870381 0.50138 1.70415 0.93703 2.4698C1.96989 4.3324 4.07111 6.46321 8.17416 6.04227C9.04861 5.94608 9.91252 5.76399 10.7545 5.49839L15.0138 4.3175C15.925 4.06631 16.8811 4.055 17.7975 4.28457C18.7138 4.51414 19.562 4.9775 20.2668 5.63355C20.9717 6.2896 21.5114 7.11807 21.8381 8.04548C22.1648 8.97288 22.2683 9.97057 22.1396 10.9501C22.0109 11.9295 21.6539 12.8606 21.1002 13.6605C20.5465 14.4605 19.8133 15.1047 18.9656 15.536C18.1178 15.9673 17.1818 16.1724 16.2405 16.1331C15.2991 16.0938 14.3816 15.8112 13.5692 15.3106C13.2648 15.1237 12.9772 14.9079 12.7102 14.6661C11.1845 15.0154 9.613 15.0872 8.06413 14.8784C8.7633 16.2376 9.75257 17.4085 10.9546 18.2997C12.1566 19.1909 13.5387 19.7781 14.9929 20.0156C16.4471 20.253 17.9339 20.1341 19.337 19.6682C20.7401 19.2023 22.0215 18.4021 23.081 17.3301C24.1405 16.2581 24.9494 14.9433 25.4443 13.4887C25.9392 12.0341 26.1068 10.4791 25.934 8.94519C25.7611 7.4113 25.2525 5.94017 24.448 4.64686C23.6434 3.35355 22.5647 2.27313 21.2961 1.49008Z\" fill=\"#E30524\"><\/path><\/g><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cd69471 elementor-widget elementor-widget-heading\" data-id=\"cd69471\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Discover the 6 pillars of attractive employer branding<\/p>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-282ffd3 elementor-widget elementor-widget-text-editor\" data-id=\"282ffd3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tWhere does the strength of your organization lie? Discover the authentic essence of your organization.\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2a9afc3 elementor-widget elementor-widget-button\" data-id=\"2a9afc3\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/goals.nl\/en\/whitepapers\/employer-brand-measurement\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-download\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Download<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fc58649 e-con-full e-flex e-con e-parent\" data-id=\"fc58649\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b115b0d elementor-widget elementor-widget-template\" data-id=\"b115b0d\" data-element_type=\"widget\" data-widget_type=\"template.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-template\">\n\t\t\t\t\t<div data-elementor-type=\"container\" data-elementor-id=\"11103\" class=\"elementor elementor-11103\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t<div class=\"elementor-element elementor-element-255cdf6f e-flex e-con-boxed e-con e-parent\" data-id=\"255cdf6f\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-21328588 e-con-full e-flex e-con e-child\" data-id=\"21328588\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2c0544ae elementor-widget elementor-widget-heading\" data-id=\"2c0544ae\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Ready to make your employer brand irresistible to top talent?<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-203d541b elementor-widget elementor-widget-text-editor\" data-id=\"203d541b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span class=\"TextRun SCXW118019613 BCX4\" lang=\"NL-NL\" xml:lang=\"NL-NL\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW118019613 BCX4\">Easily schedule a no-obligation <\/span><span class=\"NormalTextRun SCXW118019613 BCX4\">introduction<\/span><span class=\"NormalTextRun SCXW118019613 BCX4\">. <\/span><span class=\"NormalTextRun SCXW118019613 BCX4\">W<\/span><span class=\"NormalTextRun SCXW118019613 BCX4\">e inspire <\/span><span class=\"NormalTextRun SCXW118019613 BCX4\">you like <\/span><span class=\"NormalTextRun SCXW118019613 BCX4\">for <\/span><span class=\"NormalTextRun SCXW118019613 BCX4\">the next step of your employer brand.<\/span><\/span><span class=\"EOP SCXW118019613 BCX4\" data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-73481187 elementor-widget elementor-widget-button\" data-id=\"73481187\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#elementor-action:action=popup:open&settings=eyJpZCI6IjU3NjkiLCJ0b2dnbGUiOmZhbHNlfQ==\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Schedule an introduction  <\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-153b03c e-flex e-con-boxed e-con e-child\" data-id=\"153b03c\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-63f1e44f elementor-widget elementor-widget-image\" data-id=\"63f1e44f\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"577\" height=\"425\" src=\"https:\/\/goals.nl\/wp-content\/uploads\/2023\/03\/Goals-watermark.svg\" class=\"attachment-large size-large wp-image-6787\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Whitepapers: Our knowledge, especially for you We like to share our knowledge with you. In our whitepapers, we tell you everything you need to know about setting up the best employer brand for your organisation. Download<\/p>","protected":false},"author":9,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-11028","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/goals.nl\/en\/wp-json\/wp\/v2\/pages\/11028"}],"collection":[{"href":"https:\/\/goals.nl\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/goals.nl\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/goals.nl\/en\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/goals.nl\/en\/wp-json\/wp\/v2\/comments?post=11028"}],"version-history":[{"count":59,"href":"https:\/\/goals.nl\/en\/wp-json\/wp\/v2\/pages\/11028\/revisions"}],"predecessor-version":[{"id":12639,"href":"https:\/\/goals.nl\/en\/wp-json\/wp\/v2\/pages\/11028\/revisions\/12639"}],"wp:attachment":[{"href":"https:\/\/goals.nl\/en\/wp-json\/wp\/v2\/media?parent=11028"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}